Understanding Eid Fragrance Demand: A Market Guide for Brands and Retailers
Eid is one of the most important periods in the global fragrance calendar. Beyond its cultural significance, it represents a consistent shift in consumer behaviour across key markets.Spending increases.Gifting becomes intentional.Fragrance moves from a discretionary category to a priority purchase. For brands and retailers, understanding how demand evolves… Read More »Understanding Eid Fragrance Demand: A Market Guide for Brands and Retailers